A look from Gregory Parkinson's Fall 2010 Collection
Thrilled to be moderatng a second panel in conjunction with the California Design Biennial: Action/Reaction at the Pasadena Museum of California Art, this one featuring four of the 11 fashion stars showcased: Calleen Cordero, Tanya Aguíñiga, Jill Giordano of Gr. Dano and Gregory Parkinson.
The 11 designers featured in this yearʼs biennial are at the forefront of a fundamental shift in fashion, working outside the system and realizing a new lifestyle and business model in the process. It doesnʼt
come easy. But the pay-offs—from control of craftsmanship to the ethical benefits for their staff and clients—trump being like everyone else.
At this Wednesdays panel, we will discuss how and why they do it, and what insight they continue to learn by the experience. A live conversation is followed by a special guided tour of the fashion part of the show, which I curated. Gr. Dano's Jill and partner Brian Scheyer are down from their homebase of San Francsico for the talk, and Gregory will be right off his Tuesday presentation as a finalist in the prestigious CFDA/Vogue Fashion Fund.
Action/Reaction ends October 31. So this is a great time to catch it before it closes, and listen to what the designers themselves have to say.
The PMCA is at 490 East Union Street, Pasadena. The panel begins at 5:15 sharpish, followed by the tour around 6:20 p.m.
See you there!
Photos Courtesy of the Designers.
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