The World Cup is only three days away from kicking off, and soccer fever has spread even to my old stomping ground WWD, which is using the colorful soccer balls we offer from IDEA Japan as a marker on their upcoming coverage. Ok, so they are actually regulation-sized futsals–indoor soccer balls–but they make the point. Each is Fair Trade made, too, by workers in Pakistan; the organic cotton bags are made be developmentally disabled adults in Japan. And sales benefit a mine clearance program in Cambodia. Given the recent news of the sorry way Adidas is producing its replica of the official game ball for the series, these graphic globes from IDEA hit the mark and then some. Can't score better than that!
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